Delaware Manufacturing Extension Partnership
ExporTech: Fast track to Developing Strategies for International Sales
3 Contact Days:
September 27, October 25, and November 29, 2018 - Call now to reserve your seat.
8:30 a.m. – 4:30 p.m. – Cost: $3,000
Delaware Technical Community College (Stanton Campus) – Newark, DE
This 3 day program helps companies develop and execute their own international growth plan. The program brings together executive leadership from six companies to work in a group project format. It is not a seminar or class it is three 8 hour sessions plus coached time between sessions. Some of the work is done in a group setting while other work is done one-on-one with an international growth coach. Within three months, each company develops a vetted, actionable export growth plan, and gains access to a wide range of expert resources that help overcome barriers to export sales and manufacturing growth.
Developed as a pilot by the Maryland District export Council, Baltimore U.S. Export Assistance Center, and the Manufacturing Extension Partnership, ExporTech is now deployed nationally as a collaboration between MEP, U.S. Export Assistance Centers, and other partners. Customized to the specific learning needs of participants, each workshop is limited to six participating companies to provide sufficient time and attention to each company’s specific challenges. The companies meet for three one-day sessions over a three-month period, and, in between sessions, participants work on developing their export plans.
The program’s small workshop size and customized format focuses on merging strategy with results. Throughout the program, local experts knowledgeable in all aspects of exporting are brought in to provide information and guidance and enable companies to accelerate their growth plan and speed to market. The program’s customized agenda and small group discussion format ensure that companies walk away with information and guidance that specifically applies to their business. In the final work session, a panel of experienced international businesspeople reviews and provides feedback on each participating company’s export growth plan.
The strategic perspective used throughout the course helps companies reduce risk and increase their likelihood of success in navigating international markets.
Companies must commit to both the homework in between sessions and follow-up work afterwards to get the most out of the program. They also must have the resources to take action based on their plan.
Who Should attend: 1) new-to-export companies who have international sales potential and are ready to make the commitment required to succeed internationally, and 2) companies that already have engaged in some exporting, but have approached it reactively. In addition companies with a strong product that offers a clear competitive advantage and has international market potential will likely benefit the most from an exporting program.