The Power of the InBox: Tips and Tricks for Successful Email Marketing
Email marketing is and continues to be one of the most effective forms of digital marketing for a small business/organization. In this session, we'll reveal the latest best practices, industry trends and techniques to maximize success using this powerful digital tool. You will learn the benefits of email marketing, how to design, create, send and track your email's success.
What it really is (and isn?t)
What it can do for your business
And the five easy steps you must take to harness the power of the inbox!
- Grow a healthy list
- Create great content
- Customize a beautiful, mobile-friendly template that matches your brand
- How to get your emails opened
- Tracking your results
|Certified Solution Provider
|Certified Solution Provider
Alice Buchman Bio:
Alice is an award-winning graphic designer and owner of Alice Buchman Creative Design, Inc. - a small graphic design studio with big creative ideas. She brings new, innovative designs to each and every project, while keeping consistent with the client's business brand and needs. Able to work quickly and stay within budget while exceeding customer satisfaction. Her focus is on client's expectations while guiding them through the design and production process. Utilizing more than 28 years' experience in both print and digital media, she creates clear, targeted, and cohesive visual marketing designs for her customers.
As an award-winning Constant Contact business partner, she helps organizations market their message using Constant Contact's affordable suite of on-line marketing tools. Alice who is a certified Constant Contact Solution Provider, offers free seminars and workshops that focus on finding new prospects, engaging key audiences, and building lasting customer relationships.
Chuck Holder Bio:
Chuck is a lifelong entrepreneur, proficient relationship builder, and business and community activist. From an early age, he believed his best opportunity to live life on his terms was to be self-employed. Over the years he has started numerous businesses and engaged in several partnerships in a varying range of service-related industries. He credits the experiences of navigating the processes of these initiatives from concept to creation as the foundation for his strategic consulting business. In addition, he stresses the relationships and experiences he shared with regional, national and international business leaders when he owned several limousine and airport transportation services were invaluable.
One of his greatest business assets is his ability to develop relationships. He is always searching for adept business professionals, who simply do the right things for the right reasons, to add to his substantial preferred spheres of influence. It is a firm belief of his that you will only be as successful as the people you surround yourself with for guidance, decision making processes, and leadership skills. He organizes, hosts and speaks at numerous unique networking events and seminars to promote his services as well as the products and services of his trusted associates.
True success and fulfillment are realized by serving the community that serves you is Chuck's theory of good business. Being a founding member of Entrepreneurs' Connection, a successful and expanding business organization dedicated to helping members get better every day at who they are and what they do as well as advocating community service, Chuck also sits on several board or directors and advisory boards. He is a member of and chairs committees in several other business organizations while also being a Certified Solution Provider with Constant Contact. In past years he sponsored an American Legion baseball team in the Berks County American Legion Senior baseball league and served as Council President of Nativity Lutheran Church.
Official EEC Technology Partner,