Webinar: How to Market and Position Your Business for Growth

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Name: Webinar: How to Market and Position Your Business for Growth
Date: April 7, 2020
Time: 11:00 AM - 1:00 PM EDT
Registration: Sorry, public registration for this event has been closed.
Event Description:
Please join us for this three-part marketing series designed for startups, small businesses and entrepreneurs to create targeted strategies that help your business stand out in the marketplace, attract your ideal customers and position your product(s) for growth.

This series professional development curriculum was created by Goldey-Beacom College and will be hosted at the Emerging Enterprise Center colocated in the New Castle Chamber of Commerce. Participants will gain a working understanding of the business topic from our local colleges and universities while networking with others in the community.

On-Demand Video: Introduction to Entrepreneurial Marketing
The first part of this three-part series includes a free on-demand video produced by Dr. Dan Young from Goldey-Beacom College and its Doctor of Business Administration Program. In this video, you will learn the marketing strategies every entrepreneur must understand to properly market and position their business in a competitive marketplace. Please visit our blog to watch full video.

Tuesday, April 7 from 11 a.m. – 1 p.m.: Interactive Webinar
The second part of this series will be a professional development business growth training on Tuesday, April 7 from 11:00 a.m. to 1:00 p.m. In this webinar, Dr. Dan Young from Goldey-Beacom College and business community leader, Vicki Lam from Promo Victory, will present on what you need to consider and plan for in real life market scenarios.

Tuesday, April 21 from 11 a.m. – 1 p.m.: Interactive Virtual Roundtable and Certificate Ceremony
The last part of the series will be an interactive roundtable discussion and certificate of completion ceremony on April 7 from 11:00 a.m. to 1:00 p.m. At this event, you will be discussing ways to implement the marketing strategies you just learned within your respective organization. 

Please Note: Price for all three of these events as a package is $50 for Chamber Members, $75 for non-Chamber members.

Series Speakers: 
Vicki Lam Dr. Dan Young    

Promo Victory    

Vicki has over 24 years of experience in marketing and advertising and is the founder of Promo Victory that serves over 400 clients.

Goldey-Beacom College

Dr. Dan Young is the Founding Director  and Assistant Professor of the Doctor of Business Administration Program at Goldey-Beacom College.


Zoom Video Conference
Attendees will receiving information on how to join the video conference in reminder email sent prior to the webinar.

Date/Time Information:
This three-part series includes:
  1. On-Demand Video
  2. Webinar: April 7 from 11:00 am to 1:00 pm
  3. Interactive Virtual Roundtable & Ceremony: April 21 from 11:00 a.m. to 1:00 p.m.
Contact Information:
This is a three part series:
$50 Discounted Chamber member rate
$75 Fee
Set a Reminder:
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