WILMINGTON, Del. (Oct. 24, 2025) — DETV, Delaware’s largest public access television station and a fast-rising force in regional media, proudly announces the appointment of Steven Johnson as Vice President of Brand Strategy & Business Development.
This appointment marks DETV’s next chapter—one defined by growth, influence, and a sharpened role at the intersection of business, culture, and community impact across the Mid-Atlantic. Under Steven’s leadership, DETV is poised to expand beyond local broadcasting into a dynamic platform that connects audiences and brands with purpose and precision.
Steven Johnson brings a unique blend of vision and execution, consistently delivering measurable impact. His work has generated millions of dollars in opportunities for businesses and communities. At DETV, he will lead strategies that amplify audience engagement, increase visibility for partners, and position the network as a premier media partner for regional influence.
“Steven’s leadership marks a pivotal moment in DETV’s journey,” said Ivan Thomas, CEO and Founder of DETV. “He has a proven ability to turn vision into action, and his expertise will not only amplify DETV’s voice but also strengthen the impact we make in the communities we serve.”
“Pairing Steve’s vision with DETV’s platform is going to change the game for businesses and communities who need to be seen, heard, and taken seriously. The region needs a media partner that thinks bigger, moves faster, and delivers more. DETV with Steven Johnson is exactly that. This move puts DETV on a different level,” said Tyree Morgan, Chief Strategy Officer at the Maryland Department of Transportation.
Johnson added: “This isn’t just about broadcasting stories. It’s about building a media platform that creates opportunity, elevates voices that matter, and strengthens the economic and cultural fabric of the region. DETV has always been trusted locally. Now, we’re positioning it to resonate regionally, with content and partnerships that will set a new standard.”
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DETV reaches more than 490,000 households per month through Comcast, online streaming and its social media channels, serving as Delaware’s leading source of local programming, business features, and community engagement. With expanding regional visibility, DETV continues to grow its role as both a storyteller and an engine of opportunity.
