Thursday, October 31, 2024
Carvertise and StreetMetrics Form Global Partnership, Disrupting the Out-of-Home Advertising Industry
Carvertise becomes the first Moving Out-of-Home (OOH) operator to fully integrate StreetMetrics’ impression tracking technology into all its assets, transforming the way moving ads are measured and setting a new gold standard on attribution for the industry. Wilmington, DE, October 29, 2024 –In a pivotal move for the “Moving Out-of-Home” (OOH) advertising industry, StreetMetrics and Carvertise have announced an expanded global partnership, allowing Carvertise to leverage Streetmetric’s impression